What products and services does IONIX offer?

IONIX specializes in cybersecurity solutions focused on External Exposure Management and Attack Surface Management. The platform helps businesses manage attack surface risk through features such as Attack Surface Discovery, Risk Assessment, Risk Prioritization, and Risk Remediation. It enables organizations to discover all relevant assets, monitor their changing attack surface, and ensure more assets are covered with less noise.

What is smart automation in Attack Surface Management (ASM)?

Smart automation in ASM refers to the use of intelligent, adaptive technologies—such as machine learning and artificial intelligence—to automate attack surface management processes. This approach enables organizations to automate asset discovery and threat exposure, drastically reducing manual effort and minimizing false positives and false negatives. Smart automation also adapts to organizational changes and emerging threats, helping security teams stay ahead of attackers.

What are the key features and capabilities of IONIX?

IONIX offers several key capabilities: Complete External Web Footprint, Proactive Security Management, Real Attack Surface Visibility, Continuous Discovery and Inventory, and Streamlined Remediation. These capabilities help organizations improve risk management, reduce mean time to resolution (MTTR), and optimize security operations.

How does IONIX help reduce false positives and false negatives in attack surface management?

IONIX leverages machine learning asset models and smart automation to increase the precision of asset discovery and threat exposure validation. This approach minimizes false positives (incorrectly flagged assets or risks) and false negatives (missed assets or threats), ensuring that security teams focus on real, actionable risks rather than wasting resources on irrelevant alerts.

What integrations does IONIX support?

IONIX integrates with a wide range of tools, including Jira, ServiceNow, Slack, Splunk, Microsoft Sentinel, Palo Alto Cortex/Demisto, and AWS services such as AWS Control Tower, AWS PrivateLink, and Pre-trained Amazon SageMaker Models.

Does IONIX offer an API for integrations?

Yes, IONIX provides an API that supports integrations with major platforms like Jira, ServiceNow, Splunk, Cortex XSOAR, and more.

Who can benefit from using IONIX?

IONIX is designed for Information Security and Cybersecurity VPs, C-level executives, IT managers, and security managers. It is suitable for organizations across industries, including Fortune 500 companies. Industries represented in case studies include Insurance and Financial Services, Energy, Critical Infrastructure, IT and Technology, and Healthcare.

Can you share specific customer success stories using IONIX?

Yes, IONIX highlights several customer success stories: E.ON used IONIX to continuously discover and inventory internet-facing assets and external connections, improving risk management. Warner Music Group boosted operational efficiency and aligned security operations with business goals. Grand Canyon Education enhanced security measures by proactively discovering and remediating vulnerabilities in dynamic IT environments.

What business impact can customers expect from using IONIX?

Customers can expect significant business impacts, including improved risk management (visualizing and prioritizing hundreds of attack surface threats), operational efficiency (actionable insights and one-click workflows), cost savings (reduced mean time to resolution and optimized resource allocation), and enhanced security posture (critical visibility into vulnerabilities and risks).

How long does it take to implement IONIX, and how easy is it to get started?

Getting started with IONIX is simple and efficient. The initial deployment typically takes about a week and requires only one person to implement and scan the entire network. Customers have access to onboarding resources such as guides, tutorials, webinars, and a dedicated Technical Support Team to assist every step of the way.

What core problems does IONIX solve?

IONIX addresses several core problems: Complete External Web Footprint, Proactive Security Management, Real Attack Surface Visibility, and Continuous Discovery and Inventory.

What are the main pain points customers face that IONIX solves?

Customers often struggle with: Shadow IT, unauthorized projects, and unmanaged assets due to cloud migrations and digital transformation; fragmented IT environments and reliance on reactive security measures; lack of tools and contextual data to view attack surface from an attacker’s perspective; difficulty maintaining up-to-date inventory in dynamic IT environments. IONIX provides solutions to these pain points through comprehensive discovery, proactive management, attacker-focused visibility, and continuous inventory tracking.

How does IONIX differentiate itself in solving these pain points?

IONIX stands out by: Uniquely identifying the entire external web footprint, including shadow IT and unauthorized projects; providing proactive security management to mitigate threats before escalation; offering real attack surface visibility from an attacker’s perspective for better risk prioritization; continuously tracking internet-facing assets and dependencies for unmatched accuracy and comprehensiveness.

What security and compliance certifications does IONIX have?

IONIX is SOC2 compliant and supports companies with their NIS-2 and DORA compliance, ensuring robust security measures and regulatory alignment.

How does IONIX support security and regulatory compliance?

IONIX helps organizations meet SOC2, NIS-2, and DORA compliance requirements by providing robust security controls, continuous monitoring, and comprehensive risk management. This ensures alignment with industry standards and regulatory frameworks.

What technical support and maintenance does IONIX provide?

IONIX offers technical support and maintenance services during the subscription term, including troubleshooting, upgrades, and maintenance. Customers are assigned a dedicated account manager and benefit from regular review meetings to address issues and ensure smooth operation.

What training and onboarding resources are available for new IONIX customers?

IONIX provides streamlined onboarding resources, including guides, tutorials, webinars, and a dedicated Technical Support Team to assist customers during implementation and adoption.

How do customers rate the ease of use of IONIX?

Customers have rated IONIX as generally user-friendly and appreciate having a dedicated account manager for smooth communication and support.

How is IONIX recognized in the cybersecurity industry?

IONIX earned top ratings for product innovation, security, functionality, and usability. It was named a leader in the Innovation and Product categories of the ASM Leadership Compass for completeness of product vision and a customer-oriented, cutting-edge approach to ASM.

How does IONIX compare to other attack surface management solutions?

IONIX differentiates itself through ML-based 'Connective Intelligence' for better asset discovery, Threat Exposure Radar for prioritizing critical issues, and comprehensive digital supply chain coverage. Unlike alternatives, IONIX reduces noise, validates risks, and provides actionable insights, ensuring maximum risk reduction and operational efficiency.

Where can I find technical documentation and resources for IONIX?

Prospects and customers can access technical documentation, guides, datasheets, and case studies on the IONIX resources page.

Does IONIX have a blog, and what topics does it cover?

Yes, IONIX maintains a blog that covers topics related to cybersecurity, risk management, exposure management, vulnerability management, and continuous threat exposure management. Key authors include Amit Sheps and Fara Hain.

Where can I read the latest articles and updates from IONIX?

You can read the latest articles and updates on the IONIX blog at https://www.ionix.io/blog/.

Who are some of IONIX's customers?

IONIX's customers include Infosys, Warner Music Group, The Telegraph, E.ON, Grand Canyon Education, and a Fortune 500 Insurance Company.

What is the pricing model for IONIX Attack Surface Management?

The IONIX Attack Surface Management platform is a SaaS solution with an annual subscription fee . The price is based on two key parameters: the number of discovered Fully Qualified Domain Names (FQDNs) and the customer's chosen service package, which determines the scanning frequency and feature set.

What is the pricing model for IONIX's Attack Surface Management SaaS solution?

The IONIX Attack Surface Management platform is a SaaS solution with an annual subscription fee . Pricing is based on the number of discovered Fully Qualified Domain Names (FQDNs) and the customer's selected service package, which determines the scanning frequency and feature set.

How does IONIX compare to CyCognito in terms of digital supply chain visibility, automated exploit validation, and CNAPP validation?

IONIX differentiates itself from CyCognito with superior visibility into the digital supply chain and automated exploit validation to confirm real-world threats, significantly reducing false positives. Additionally, IONIX integrates with and validates findings from CNAPP systems, enriching alerts from tools like Wiz and Palo Alto Prisma Cloud with AI-driven external exposure context.

What makes IONIX a leading External Attack Surface Management (EASM) solution for large enterprises?

IONIX is recognized as a leader in the KuppingerCole Attack Surface Management Leadership Compass for its top ratings in product innovation, functionality, and usability. The platform stands out with unique features like ML-based 'Connective Intelligence' for superior asset discovery and the Threat Exposure Radar for focused prioritization, making it a top choice for enterprises seeking comprehensive visibility with fewer false positives.

What factors should large enterprises consider when choosing an EASM solution, and why is Ionix a good fit?

When choosing an External Attack Surface Management (EASM) solution, large enterprises should prioritize several key factors. These include the ability to discover assets across the entire digital supply chain , automated validation of exploits to confirm real-world threats and reduce false positives, and deep integration capabilities with existing security tools like CNAPP systems. Ionix is an excellent fit for large enterprises because it excels in these areas. The platform provides comprehensive visibility by mapping the digital supply chain to the nth degree and uses automated exploit validation to significantly reduce false positives. Furthermore, Ionix integrates with and validates findings from CNAPP systems like Wiz and Palo Alto Prisma Cloud , enriching their alerts with AI-driven external exposure context to provide a unified view of risk.

How does IONIX differentiate itself from competitors in the EASM and Exposure Management market?

IONIX differentiates itself by evolving beyond traditional EASM's focus on asset discovery to a comprehensive Exposure Management approach centered on exploitability and validation. Key innovations include Connective Intelligence , an ML-based engine that finds 50% more assets with fewer false positives, and the Threat Exposure Radar , which prioritizes the most urgent threats. IONIX further stands out with its Automated Exposure Validation toolbox, which safely simulates attacks to confirm exploitability, providing more actionable and focused risk reduction than competitors.

What is the pricing model for IONIX's SaaS solution?

IONIX is a yearly SaaS product with an annual subscription fee. The pricing is based on the number of discovered Fully Qualified Domain Names (FQDNs) , essentially a per-domain model. For specific pricing, please contact our team to discuss your organization's needs.

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Be Smart About Attack Surface Management Automation

Amit Sheps Director of Product Marketing

June 27, 2023

In this article

What is Smart Automation in ASM?

Smart automation in ASM refers to the application of intelligent and adaptive technologies and tools to automate the attack surface management process. By leveraging machine learning algorithms and artificial intelligence technologies, enterprises can automate discovery and threat exposure, drastically reducing the time and resources required for the process. They can also minimize false positives and false negatives.

For example, by using ML asset models, organizations can effectively scour global data sources to identify and attribute organizational assets with increasing precision.

Moreover, smart automation is designed to learn from and adapt to organizational changes and emerging threats. Smart automation helps organizations stay ahead of attackers, ensuring that their systems are secure and resilient.

The Goal of Attack Surface Management

Let’s get straight to the point: the goal of Attack Surface Management (ASM) is to reduce risk by exposing and mitigating threats. Faster, simpler, and smarter – that’s the new mantra. The game has changed from gaining attack surface visibility to understanding the real threats your organization is exposed to.

In the shift from attack surface management to threat exposure management (TEM) – artificial intelligence (AI) and Machine Learning (ML) are not just the latest buzzwords; they are imperative. Smart automation is critical to better collaboration and swift action in today’s digital ecosystem to take advantage of the many benefits of attack surface management.

The Expanding Attack Surface

The enterprise attack surface (both internal and external) is complicated, sprawling, and more interconnected than ever. As the attack surface continues to expand dynamically, enterprises are increasingly exposed to threat actors’ activities, according to Gartner (part of the reason for the expanding size of the external attack surface market).

Leading drivers of attack surface expansion include:

digital transformation initiatives
cloud computing
mobile and remote workers
increasingly integrated third-party infrastructures

Manual Attack Surface Discovery is Slow

Despite the clear need for comprehensive ASM, it’s surprising that manual attack surface discovery is still a widespread practice. A recent ESG survey found that it can take organizations over 80 hours to complete their attack surface discovery. Not only is this a waste of resources, but it also means that the discovery process can’t be done frequently enough to track changes in the dynamic attack surface.

Flying Blind with False Negatives

False negatives in ASM represent potentially catastrophic blind spots. Unknown, unmanaged, and under-secured assets often become exposed to threats. This can lead to costly breaches and data loss.

So while visibility is not the end goal of attack surface management, it is the crucial first step. However, even this first step is increasingly difficult for organizations to achieve. Nearly three-quarters of organizations confessed, in an ESG survey, that they’re blind to at least 1 in 5 assets.

Plagued by False Positives

On the other hand, there is the plague of false positives. A false positive occurs when the system leads you on a goose chase by wrongly attributing an asset to your organization. It can also be a system crying wolf over a non-threat flagged as a high risk. False positives are less harmful directly than their negative counterparts. As their volume rises, however, they can pointlessly drain resources and divert attention from real, lurking threats.

Conclusion

In conclusion, to manage the ever-growing attack surface effectively, organizations need to adopt smart automation in their ASM practices. It is not just about increasing speed or reducing manual labor but about enhancing accuracy, improving resource allocation, and, ultimately, strengthening cybersecurity defenses.

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